Category: Loans

Label: refinance , refinancing , student loan refinancing

Description:

Splash Financial offers a refinancing opportunity to college graduates with options that can help lower monthly payments or maximize lifetime savings to pay loans back faster.

Pixel fires upon submitted application

KPIs:

20%~ from click to Check My Rate Submission

25%~ from Check My Rate Submission to Application Submit

Traffic Allowed: Content / Influencer Marketing only

Geo: US

Demographic targeting:

Income: $36k+, FICO Score: 660+, Monthly DTI below 45%

Common Fields: Healthcare, Law, Engineering, Financial Services

Age: Typically 22-40 y/o (some loan refinancing for parents with kids who have finished school as well)

Talking points:

• Splash negotiates with credit unions and banks to deliver low rates and help people save money on their student loans

• Check rates in 3 minutes with no impact on credit score

• No origination or prepayment fees

• Terms between 5-25 years